Strategic Vision MeetsOperational Excellence
It's a pleasure to meet you! With over two decades of leadership spanning digital strategy, operations, marketing technology, and community impact, I bring a rare fusion of entrepreneurial agility, data-driven execution, and social purpose.
My career began in the early 2000s with on-the-ground music marketing at Sony Music Entertainment, where I built campaigns from the street up—developing influencer ecosystems, producing experiential activations, and forging campus relationships across the Pacific Northwest.
Today, I offer a depth of experience forged in both boardrooms and back alleys—strategy and systems, tech and soul, data and empathy.
Strategic Leadership
From Sony Music Entertainment to Fortune 500 agencies, spanning digital strategy, operations, and MarTech with proven results.
Team Excellence
Led cross-functional teams of 30+ as VP Operations, building scalable systems, culture, and operational frameworks.
Technical Innovation
CTO experience with mobile platforms, full-stack development, cybersecurity compliance, and startup scaling.
Performance Results
Consistently delivered double-digit improvements in efficiency, retention, and revenue across multiple organizations.
Digital Transformation
Expert in CRM migrations, marketing automation, analytics, and integrating complex technology ecosystems.
Community Impact
Volunteer leadership with The East Oakland Collective, applying operational expertise for social good and equity.
